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When and Where
  • AI Optimization Masterclass (Day 1 and 2) - June 2026
  • 6/9/2026 11:00 PM EDT
  • 6/11/2026 3:00 AM EDT

Introducing the EDM Association’s AI Optimization Masterclass. This is a first-of-its-kind course in the industry where AI, data, and people strategy are discussed to drive a successful AI optimization strategy and support better outcomes.

PLEASE NOTE: This registration page is for the two-day course on 10-11 June (two half days). Click here to register for the one-day course on 10 June (one half day).

What You’ll Learn

- The importance of a shared language for AI optimization, leveraging EDM Association’s global industry best practice frameworks and standards towards trusted and independent AI standards.

- How to develop a clear AI-ready data roadmap to guide your organization to accurate, reliable, and explainable AI that your executive AI board can trust.

- Wide-scale up-skilling of the data community towards modern data management, automation, best practices, and faster design-to-deploy cadence – from silo to cross-functional data management teams.

- Independent guide to AI-specific technology and tool selection and adoption, supporting the upgrade from legacy to new data management tooling and AI readiness.

- Shift to “machine-readable” data, semantics and meaning.

Course Format and Expert Instructor

- Two-day, live virtual course delivered in two 4-hour sessions:

- Day 1: suitable for ALL professionals – from senior executives to data and AI practitioners

- Day 2: continued instruction for data and AI practitioners

- Interactive format with case discussions and Q&A.

- Training delivered by Shaun Rolls, EDM Association Senior Advisor, Certified Trainer for AI Optimisation Masterclass, DCAM V3, CDMC, and Knowledge Graph.

Introductory Rate

- US$880 for the two x half-day virtual session (Days 1 & 2)

- US$480 for only the first (Day 1) virtual session. Click here if you wish to register for the one-day course option.

- Group training for can be arranged for a minimum of 10 participants.

- Available to EDM Association members and non-members. EDM Association members will be prioritized in the scheduling of this course.

Who should attend?

- Board members, executives and senior leaders (Day 1 session)

- Data and AI practitioners (Days 1+2 sessions)

- Please note that previous training or certification in the DCAM and CDMC best practice frameworks is not a prerequisite.